Direct Mail for Apparel - It Works!
We work with dozens of top apparel brands to drive strong results via DM.
Why we rock in apparel.
Advanced Targeting
From large scale acquisition campaigns to highly targeted triggered retention mailings - you can leverage any audience directly within the Poplar platform.
Real-time Reporting
Poplar tracks campaign performance with pinpoint accuracy by matching purchaser addresses back to your mailing lists in Poplar - no pixel needed.
Fully Personalizable Mailers
Direct mail with Poplar is just as dynamic as digital channels. Tailor your messaging to each recipient with 1:1 personalization that drives higher ROI and increased engagement.
Fast & Easy Integrations
Incorporate Poplar direct mail campaigns directly into your existing CRM workflows to seamlessly add a tangible touchpoint to your marketing efforts.
How Knix Optimizes CPOs with a Strategic Approach to Direct Mail.
“The sky's the limit in terms of what you can do with direct mail. As an online brand, the fact that recipients have something tactile makes direct mail feel a bit more credible.It also helps break through 'the clutter' to an extent, as your mailbox doesn't get as much action as your email or socials do - direct mail is a bit more curated in that sense.”
How Knix Optimizes CPOs with a Strategic Approach to Direct Mail.
“The sky's the limit in terms of what you can do with direct mail. As an online brand, the fact that recipients have something tactile makes direct mail feel a bit more credible.It also helps break through 'the clutter' to an extent, as your mailbox doesn't get as much action as your email or socials do - direct mail is a bit more curated in that sense.”
Just like your wardrobe, we’ve got options.
Overview
Kettle & Fire was founded in 2014 after Justin and Nick Mares discovered that no company was providing shelf-stable, 100% grass-fed bone broth to consumers. Kettle & Fire's mission is to deliver the amazing benefits of bone broth to the world via superior taste, nutrition, and convenience.
Real-time Reporting
Poplar tracks campaign performance with pinpoint accuracy by matching purchaser addresses back to your mailing lists in Poplar - no pixel needed.
Fully Personalizable Mailers
Direct mail with Poplar is just as dynamic as digital channels. Tailor your messaging to each recipient with 1:1 personalization that drives higher ROI and increased engagement.
Fast & Easy Integrations
Incorporate Poplar direct mail campaigns directly into your existing CRM workflows to seamlessly add a tangible touchpoint to your marketing efforts.
Ready to get started?
See how direct mail can help your brand grow. Reach out for more information.
Why we rock in apparel.
Advanced Targeting
From large scale acquisition campaigns to highly targeted triggered retention mailings - you can leverage any audience directly within the Poplar platform.
Advanced Targeting
From large scale acquisition campaigns to highly targeted triggered retention mailings - you can leverage any audience directly within the Poplar platform.
Advanced Targeting
From large scale acquisition campaigns to highly targeted triggered retention mailings - you can leverage any audience directly within the Poplar platform.
Advanced Targeting
From large scale acquisition campaigns to highly targeted triggered retention mailings - you can leverage any audience directly within the Poplar platform.
How Knix Optimizes CPOs with a Strategic Approach to Direct Mail.
“The sky's the limit in terms of what you can do with direct mail. As an online brand, the fact that recipients have something tactile makes direct mail feel a bit more credible.It also helps break through 'the clutter' to an extent, as your mailbox doesn't get as much action as your email or socials do - direct mail is a bit more curated in that sense.”
How Knix Optimizes CPOs with a Strategic Approach to Direct Mail.
“The sky's the limit in terms of what you can do with direct mail. As an online brand, the fact that recipients have something tactile makes direct mail feel a bit more credible.It also helps break through 'the clutter' to an extent, as your mailbox doesn't get as much action as your email or socials do - direct mail is a bit more curated in that sense.”
Just like your wardrobe, we’ve got options.
Overview
Kettle & Fire was founded in 2014 after Justin and Nick Mares discovered that no company was providing shelf-stable, 100% grass-fed bone broth to consumers. Kettle & Fire's mission is to deliver the amazing benefits of bone broth to the world via superior taste, nutrition, and convenience.
The Problem
Kettle and Fire noticed that their typical email open rate ranged around 20-30% on average for each of their campaigns. This meant that 70-80% of their target audiences were slipping through the cracks when it came to the messaging they were trying to get across. They saw this as an opportunity to engage those that had fallen off through another, offline, channel.
Our Solution
Kettle & Fire teamed up with Poplar to add direct mail as a new channel and automatically target the 70-80% who had not engaged with email or their other digital efforts. After seeing extremely promising results on their first campaign, they decided to enhance their workflows by using triggered campaigns.
Our Solution
Kettle & Fire teamed up with Poplar to add direct mail as a new channel and automatically target the 70-80% who had not engaged with email or their other digital efforts. After seeing extremely promising results on their first campaign, they decided to enhance their workflows by using triggered campaigns.
Ready to get started?
See how direct mail can help your brand grow. Reach out for more information.